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Cruise Industry News Highlights

Features

Sustaining A Customer Service Initiative: The Need for Long-Term Commitment - By Dennis Snow
Most customer service improvement initiatives fail to produce sustained results. While such a statement may seem harsh, I think that most would agree with the statement based on their own experiences. ...more

In the Game of Business, Playing Fair Can Actually Lead to Greater Profits
Tune into 'The Apprentice,' and you get an all-too-common view of business. Every week, all of the wannabe moguls try to impress Donald Trump by preening, cajoling and conniving. In this world, toughness is the measure of every CEO, and the boss glories in firing people and squeezing every penny out of suppliers. ...more

The Job Application Tells Much About The Candidate - By Joseph M. Gravish
Hiring managers can gain a great deal of insight into job candidates without even seeing them. A craftfully and creatively designed job application can give you an invaluable quick snapshot, first glimpse into their mind and motivations. ...more

When Are Emerging Markets No Longer 'Emerging'?
The term 'emerging markets' is now more than 25 years old and has come to define wide swaths of the world undergoing rapid economic change. Dozens of countries fall under the label even though they are evolving at their own pace and with their own twists on economic development. ...more

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Sales and Marketing

Travel PR Campaigns by Savvy Pros Combine Online and Traditional Media
Savvy travel public relations campaigns today should now cover both online and traditional media to be most effective. With 75% of the traveling public going to the web first to research their trips whether for leisure or business, its best to engage a media relations specialist conversant in hotel public relations that understands how to secure coverage online as well as in magazines, newspapers, television and radio. ...more

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Appointments

Royal Caribbean Cruises Ltd. Names Vice President of Newbuildings
Royal Caribbean Cruises Ltd. today named long-time maritime executive Christer Schoug as the company's vice president of Newbuildings. ...more

Celebrity Cruises, Azamara Cruises Name New Senior Vice President, Marketing
Celebrity Cruises and Azamara Cruises named hospitality executive Wayne Wielgus today senior vice president of Marketing. ...more

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Internet

Hitwise March 2008 Travel Category Report
The Hitwise Travel Report provides marketers an understanding of the competitive online travel landscape in terms of competitive clickstream, including traffic sources and referred destinations. ...more

Google keyword switch to cost big travel brands 'millions'
Some of the UK's biggest travel companies could be facing a digital marketing hit of 'millions' following Google's decision to allow trademarked keyword bidding. ...more

Travel websites must embrace Web 2.0 if they are to improve online usability
According to a study by WebCredible,improvements in website usability are needed across the travel and airline industries, which must harness Web 2.0 technology. ...more

Conde Nast Traveler Selects Cruise Critic as Best Travel Web Site for Cruise Reviews
Cruisecritic.com Features More than 20,000 Member Reviews ...more

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Other

Ministers of Tourism From Central America and the Caribbean Aim to Boost the World Cruise Industry
Tourism Secretary Rodolfo Elizondo Torres opened the 'Challenges and Opportunities in the Cruise Industry in Mexico and Central America' seminar, at which government officials and industry representatives assisted with the goal of strengthening their joint efforts to consolidate the region as a main international cruise destination. ...more

Her Majesty The Queen to Bid Farewell to QE2
Cunard Line is honoured to announce that Her Majesty The Queen will make a farewell visit to Queen Elizabeth 2 in Southampton on Monday June 2, 2008. ...more

Prestige Yacht Charters Commemorates Sinking of Titanic
Prestige Yacht Charters, a premier luxury-yacht charter company serving the New York metro area, today announced it has commemorated the anniversary of the sinking of the Titanic on April 15, 1912 by creating a special resource page on its website including an exact replica of the first-class menu for the passengers' last meal. ...more

Crystal Cruises' 2009 Cruise Guide Highlights 61 Itineraries To 185 Destinations
Luxury cruise specialist Crystal Cruises has published its 2009 Cruise Guide, the line's first publication of next year's entire fleet-wide schedule, featuring new itineraries, new ports of call and the World Cruise. ...more

Carnival Cruise Lines, Whodunit Productions Team Up for Series of 'Whodunit Mystery Cruises' in 2008-2009
Eight Different Three-Day Voyages Offered Aboard 'Fun Ship' Carnival Paradise from Long Beach ...more

Royal Caribbean International Hunts for First-Ever British Godmother for 'Independence of the Seas'
Royal Caribbean International has launched a nationwide search for a British Godmother to reign over the cruise line's newest and largest ship, Independence of the Seas, when she launches in Southampton, next month (April 2008). ...more

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Appointments : 2 new
Features : 4 new
Internet : 4 new
Other : 6 new
Sales and Marketing : 1 new

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